Management Team
Brian Hopcraft
CEO & President
Mr. Hopcraft brings 20 years of executive leadership, technology expertise and a proven track record of growing and leading successful companies. As a founder and CEO of Simplified Workforce Solutions, Mr. Hopcraft built an organization that delivered best-in-class workforce management solutions and experienced outstanding growth built upon serving the customer needs.
Mr. Hopcraft also held the position of Vice President, Enterprise Products at Oracle where he was responsible for 360Commerce's enterprise product line that included Workforce Management and Returns Management. Most recently, Mr. Hopcraft was the Chief Operating Officer and Vice President of Marketing for Dennemeyer & Co., a global IP software and services company where he was responsible for the US business division.
Mr. Hopcraft graduated from Miami University in 1988.
Jonathan Herrick
Vice President of Sales & Marketing
Jonathan Herrick is the dynamic, goal-driven head of sales who has increased Sendouts annual revenues by nearly 50% in the past two years. For nearly two decades, he has successfully built relationships with and sold to Fortune 500 companies as well as mid-sized companies all over the world.
Mr. Herrick has a deep passion for the success of his people and is known for his contribution as the Sendouts "Culture Catalyst". He attributes selling his brother's 1976 Mustang for 50% more than the original asking price when he was seven years old as the launching pad for his career in sales. He also has a passion for restoring and collecting vintage automobiles and is considered one of the nation's experts on collectible Corvettes.
Mr. Herrick graduated from the University of Missouri with a degree in Marketing.
